About Us

Delifrance Singapore Wholesale Pte Ltd is a subsidiary of Delifrance SA – along with the miller Grands Moulins de Paris.  We are also part of the French cooperative Group VIVESCIA, the leading French grain cooperative group. We have been developing bakery solutions for over 20 years in Singapore; manufacturing, importing and distributing western frozen bakery products to all major food service segments.

We are proud to serve both businesses such as restaurants, cafes and hotels across the country.  For home chefs, we ship frozen consumer retail packs in viennoiserie, bread, pastry and savoury for all to enjoy with home delivery.

Delifrance Singapore Wholesale Pte Ltd is a completely separate business entity than the Delifrance retail café outlets. The retail outlets are operated by a franchisee in Singapore, and you can find more information at their website https://www.delifrance.com.sg/.

Halal Certifications


All Delifrance outlets in Singapore, operated by our franchisee, are halal certified by MUIS.  For Delifrance Singapore Wholesale Pte Ltd, halal certification varies by product.   Some of our products in bulk cartons or retail packs are halal certified because the manufacturing site is halal certified and recognized by MUIS. Other products having no pork, no lard, no alcohol in the product ingredients are not halal certified because the manufacturing site is not halal certified.  For more detailed information on each product (halal or non-halal), please see the respective product description, packaging or contact us.

Our story

Our story starts in France in the 1980s, when we created the first ever quick-frozen part-baked baguette. Since then, Délifrance has never stopped developing bakery, pastry, viennoiserie and savoury products for foodservice, providers, retailers and bakers.

Our Know-How

From Our Classic viennoiserie products, our delicious breads, our puff pastry-based snack products, to the great classics of French pastry-making, we offer a wide range of products that meet current needs.

Our bread know-how

From individual bread rolls to half-baguettes, baguettes and large breads, we offer a wide variety of formats and recipes.  This also includes local specialities and rustic inspired products using a wide range of inclusions and toppings.

The secret of these breads, their texture, appearance and taste, lies in our French heritage, the ingredients we use, and our strong expertise in pre-fermentation which reflect a century of bakery know-how.

Our offer includes part-baked bread for customers who want to bring out the flavours and textures of freshly baked bread and fully baked bread to provide a full service to customers who don't have an oven in their store.

Our viennoiserie expertise

We offer a wide range of classic viennoiseries - butter croissant, pain au chocolat, pain aux raisins - and specialities to meet the demands of consumers and our customers: filled viennoiseries, organic and vegan products.

Thanks to our know-how in several technologies we create ready to prove viennoiseries for customers who are equipped with a fermentation room and ready to bake viennoiseries - pre-proved and eggwashed - for an easy and quick baking.

 

Our patisserie know-how

Expert in French Pattiserie classics, all our layer cakes, choux pastry products and millefeuilles are made in our workshops in Brittany, France.

Inspired by the passion of professional bakers and patissiers, our pastry chefs develop and design recipes to offer the very best products.  These include classic French recipes and revisited international bestsellers inspired by the latest trends.

All our patisseries are ready to thaw and serve, this means that you just need to defrost them in a fridge or at room temperature depending on the product type before serving.

Our savoury know-how

Thanks to our expertise in puff pastry, we can offer a wide range of savoury products, including a variety of high-quality snacks in different shapes, doughs and recipes: baskets, snails, twists, baskets and croissants.  We also offer a vegetarian range and have a range of festive products with our Delifrance ready-to-fill products.

All our puff pastry savoury products are ready to bake for an easy and quick baking experience.

How our products are manufactured

History of a croissant

To begin with, our bakers create and test the recipes in our pastry laboratory in Romans-sur-Isère in the south of France.

Once the laboratory models have been validated, we move on to the industrial-scale tests. To develop the recipe on an industrial scale, we first select the raw materials: butter, flour, sugar, eggs, milk, yeast and salt.

We meet the demands of consumers and our customers on a daily basis (organic products, simplification of ingredient lists, procurement of sustainable raw materials, certifications – chocolate, palm oil, etc.- vegan products…).

Manufacturing steps

5 hours, is the duration of the production process between kneading and entry of the pallet in the cold chamber.

  1. Raw Material Storage
  2. Raw Material Weighing
  3. Kneading
  4. Extrusion of dough and butter
  5. Dough folding
  6. Rest
  7. Cutting
  8. Shaping and shaping check
  9. Oven baking / Browning / Deep-freezing
  10. Quality control laboratory
  11. Bagging and boxing
  12. Palletisation
  13. Storage

Close up on deep-freezing

Deep-freezing is an industrial technique which consists in cooling foodstuffs quickly and suddenly (in a few minutes to an hour) by exposing them intensely to temperatures ranging from -30°C to -50 °C.
 
By means of this process, the water contained in the cells is finely crystallized, thus limiting cell destruction and preventing the proliferation of micro-organisms which are rendered dormant at low temperature. The products thus treated retain their freshness, their texture and their flavour while preserving most of the nutrients and vitamins.

Food Safety

Our products quality and safety has always been a priority. Here are some of the steps we take to ensure that Délifrance products are safe to consume.

Ingredients sourcing

We follow rigorous procurement and auditing processes to ensure we select safe and high quality raw materials. This includes defining specifications for the ingredients we use, and performing checks to ensure they always comply with the regulations and our customers' expectations.

Preparation

We follow certified cleaning and sanitation practices at every step of production, and our teams are trained about food safety and hygiene from their 1st day on site.
Specific protective factory clothing: our teams wear specific coats, shoes, hairnets, food safe gloves and face masks.
Hand disinfection: ensured by the washing frequency and the efficiency of the products used (soap, hydroalcoholic gel).
Hygiene of our factories: as part of our cleaning process, we use suitable detergents and sanitizers to ensure that the production areas and equipments are clean and safe and regularly checked.
✔ Handling of ingredients and equipments in the respect of Hygiene Practices.

Processing

Our recipes and processing techniques are rigorously formulated to always deliver safe products by following industry practice and we are continually developing our food safety system based on HACCP and integrity principles. Our premises are temperature controlled throughout the production areas and so are the critical raw materials.

Testing and release

Products and production records are assessed during the whole production run and samples are taken at regular intervals for later assessment by our dedicated Quality team before a batch is allowed to leave our factories and is declared safe to consume.

Transportation and packaging

Once frozen it is critical that our products remain at -18°C or lower throughout distribution to our customers. Our transport and cold store providers are assessed to ensure that they have the appropriate systems and records to maintain the product at the optimum temperatures.

Packaging has a vital role to play in ensuring our products reach consumers in a safe condition. It also carries clear information about how to bake and store the product, with information on ingredients as well as any allergen risks. We make sure that best-before dates are correct so our customers understand when the product will be past its best. This also helps to avoid generating unnecessary waste.

Our human chain

Our people are the heart and soul of our brand. Our close working relationships with our partners at every level ensures that everyone is committed to our cause of living everyday delicious. We are also a subsidiary of NutriXo - along with the miller Grands Moulins de Paris - and part of the French cooperative group VIVESCIA, the leading French grain cooperative group. We make the most of this uniqueness and work closely together in order to deliver the best products.

 

 

Our values

Honesty

We want to be a different company. At the core of our human chain is a commitment for honesty and transparency. We know that we must practice what we preach, so we ensure that our organization is transparent to our partners, employees, customers and consumers, and communicate clearly at all times.

Pleasure

The reason why our products bring consumers so much pleasure is because we value it intrinsically. Pleasure is as much part of our business as it is part of our product benefits. This starts with the passion our farmers have for cultivating only the best wheat varieties to the inspiration that our bakers put into their creations.

Progress

We continuously seek new and pioneering ways to improve our organization as well as our products. While respecting the craft of masters from the past we try to open new doors. This translates for instance into our desire to understand consumer lifestyles and customer insights, our quest for innovation in product and services, our people development and our environmental policy.

 

Our international network

Délifrance delivers in 100 countries around the world.
With factories in France, Europe and Asia and a unique international commercial network, Délifrance is close to its customers. We adapt our recipes and services to local traditions, consumption habits and distribution networks.
Through in-depth insights into consumers behaviours and expectations, as well as needs from different channels operators, Délifrance teams aim at offering the best products and services to support you in satisfying your customers and developing your performance.

 

 

 

Délifrance. Live Everyday Delicious